Immersive Week

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Oh the week I had! I’m tired but I’m happy. This is the reason why I am grateful to be a prof.

6 nationalities, 5 days, 4 company visits, 3 highlights on the agenda, 2 organizing professors and 1 mission: Explore immersive media in all its glory!

The dean of the media faculty Markus Heinker greets students from Germany, Austria, Romania, Ukraine, Peru and Sweden at the beginning of the Immersive Week of Hochschule Mittweida
The Dean of the Media Faculty at HS Mittweida, Markus Heinker, greeted students from Germany, Austria, Romania, Ukraine, Peru and Sweden at the beginning of the Immersive Week.

AR, VR, 360, MR — extended realities are here to stay and it is imperative for journalism students to (1) understand new storytelling techniques within spatial experiences, (2) observe what’s out there already, and (3) experiment with the medium themselves.

We started off with a few introductory online-sessions where we talked about the concepts of presence, storyliving and how to navigate attention. We discussed a few experiences by the Guardian, New York Times, WDR, Deutschlandradio Kultur and MDR.

Then we met on a Monday morning and continued our sessions with spatial and binaural audio — how it can enhance the experience.

3D audio is key for immersive experiences. Our students got to learn more about the latest software and hardware.

The cool thing is, our colleagues Hösel and Stingl (et al) actually work on their own 3D audio hardware, so we got to check out their latest research findings and listened to the specifics of 3D audio in our own studio at HS Mittweida.

3D audio hardware by Hösel, Stingl et al.

Later on that day, we tried out more experiences, this time room-scale experiences like Home After War and Dani Levy’s impressive work in 360º. Being inspired opens you up for new ideas and allows you to think outside the box.

Being inspired by other VR and 360º examples

At the end of the first day, the students started thinking about their own projects. Rapid prototyping seems to be a great method to discuss 360º scenes in groups.

Rapid Prototyping for planning 360º projects

Once the groups had their ideas, Tuesday was fully planned with production and stitching. For that, we had the amazing help from Connie and Max who we would not have been able to do this week without. They supported the students throughout the production process — from camera via stitching via editing all the way to watching their own experiences on VR headsets.

Connie and Max provided technical support for the students

The students worked relentlessly to bring their vision to life. Sometimes, they had to re-shoot some scenes, sometimes, they were content right away. The process of understanding that the camera is the user is always so rewarding for me.

In this example, the camera resembles a student in class — preparing for an exam and experiencing a mild panic attack.
The stitching process is new and comes with a few challenges

By the end of the week, each group (1) had their own 360º project, each of about 5 minutes long, (2) had watched all the other proejcts (10 in total) and (3) gave/received feedback for the projects.

Watching your own 360º-project for the first time via VR headsets is FUN

If that wasn’t enough, we had two more highlights going: a field trip to Potsdam and a conference — just for this week. But first things first.

MediaTech Hub Potsdam was kind enough to host us for half a day and connected us to startups working in the immersive ecosystem. Thank you Jody for organizing!

At the MediaTech Hub in Potsdam

We met up with Nicolas from Froxx Industries — they work on Mixed Reality solutions in industry 4.0.

MR experiences at Froxx Industries

We also went to Feelbelt and got to try out some interesting hardware there.

Fun fact: If you want to meet influencers, just go to Feelbelt (we saw you, DeeMon)

Oh yeah, and there was catering (!) by yet another MediaTech Hub startup Marktkost.

YUM

Oh and then we continued our crazy tour with walking over to Volucap and Halostage! Absolute mindblow. I mean endless possibilities in the future of production!

Halostage

And if that wasn’t enough, HS Mittweida also organized a side-event to Medienforum called Media Tech Space.

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We invited three speakers. The incredible Matthew McGinity — it is incredible how far ahead he and his team at TU Dresden are.

We also invited Stephan Gensch from Vragments GmbH (the company I co-founded) — he told us more about recent MR applications.

Last but not least, we invited Rosa von Suess to talk about her research in 360º storytelling

Stephan Gensch at Media Tech Space

What a week. As I mentioned. I am tired.